If you've ever been tongue-tied - or if you've ever given a tongue-lashing (and regretted it), Tongue Fu! offers constructive alternatives that will turn hostility into harmony and help you avoid a mental breakdown in the face of aggression. With straightforward strategies and proven techniques, Tongue Fu! examines almost every kind of verbal conflict - from fights with your spouse or a stalemate with the kids - and shows how to use martial arts for the mind and mouth to deflect attacks, disarm disputes, and defuse any explosive situation. With Tongue Fu! you will learn words to use (and words to lose) in tense situations, the power of the phrase "You're right, " the tools to use when people push your "hot buttons, " how to handle a verbal bully who enjoys attacking and tormenting, how to gracefully exit an argument, what to say when you don't know what to say, how to use silence to your advantage, how to be pleasantly unpleasant, and how to take charge of your emotions.

Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can't wait to tell their friends? How can an idea be communicated so that it catches fire in people's imaginations?
Popular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process?"POP " (Purposeful, Original, Pithy)?to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers? imaginations.

If you ever feel: cluttered, scattered, distracted, unfocused, disorganized, preoccupied, overwhelmed, out of control, out of your mind... you can change your life! ConZentrate shows you how to master the art of paying attention, in thirty-five clear, practical, simple ways. Whether it's how to focus on a tedious task when the office is buzzing around you, or how to stop procrastinating, or how to keep your home from being a place of overwhelming clutter-- or ever how to tackle the challenges of A.D.D.-- Sam Horn's user-friendly book will inspire you to learn how to conzentrate, and discover the key to peak performance.

In an impatient world of infobesity, people don't want more information - they want to be intrigued and they want to be intrigued fast. After all, goldfish have longer attention spans than humans - nine seconds to our eight. So, right now, people want to know, "How is this relevant and useful to me? Why are you worth my valuable time, mind, and dime? Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million. Her disruptive eight-stage INTRIGUE process teaches readers how to replace boring, overlong, one-way communications with concise, compelling, mutually rewarding two-way interactions that add value for all involved. This is a must-read for executives, entrepreneurs, sales and marketing professionals, nonprofit leaders-anyone who wants to build meaningful relationships with others. The bottom line? If you can't get people's favorable attention, you'll never get their business. The insights and instantly useful ideas here will get smartphones down and eyebrows up - this book has been called How to Win Friends and Influence People for our digital device-driven era. Readers will appreciate these innovative but proven ways to win respect and motivate people to take action now, whether that's to hire you, refer you, fund you, or say yes to you.

Would you like to learn how to quickly resolve conflicts with students, parents, fellow teachers, principals, coaches, and school board members? This book is for educators that want to learn real-life responses to situations faced everyday in the classroom, on campus, in the front office, at extra-curricular activities, in staff meetings, PTA meetings, and district meetings. The author, originator of Tongue Fu! (a trade-marked communication methodology for turning conflict into cooperation), doesn't waste time on theories that have no relevance in the real world. Readers will learn specific dialogue to help them: end arguments by focusing on solutions; persuade others to stop, listen, and see their point of view; handle hassles with humor; communicate with helpful language; keep emotions under control; and turn resentment into rapport so that people have the incentive to get along.